Native Made vs. Southwestern-Inspired Jewelry

What’s the Difference?

Turquoise and silver can catch your eye, but appearance alone doesn’t tell you who made a piece. The distinction between Native-made and Southwestern-inspired jewelry comes down to the maker.

Native-made jewelry is created by a member of a federally or state-recognized Native American tribe, or a tribe-certified Indian artisan. Native artists create both traditional and contemporary designs, so a Southwestern look alone does not establish Native origin.

Artisan-made Southwestern-inspired jewelry, as we label it at Hereford Valley, is handmade by non-Native artisans in a Southwestern style. These pieces can also feature real sterling silver, genuine stones, and skilled craftsmanship. “Artisan-made” describes craftsmanship; it does not establish Native identity. Native makers are artisans, too.

At Hereford Valley, both collections feature handmade jewelry with real .925 sterling silver and genuine stones. Native-made pieces are clearly marked “Native” in the product title and description. Our Southwestern-inspired pieces are identified separately because respecting the maker and helping you understand your purchase matter to us.

So, Why Carry Both?

Because it’s pretty… and I want you to find something you love. Carrying both Native-made and artisan-made Southwestern-inspired pieces allows me to offer a wider variety of designs and price points, all with real sterling silver and genuine stones.

That variety comes with a responsibility to be clear about what you’re buying. Native-made jewelry deserves recognition for the artists behind it, and Southwestern-inspired jewelry should be appreciated for what it is. You shouldn’t have to guess which one you’re bringing home.